Use Keywords In Page Titles

It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it's worth considering it in relation to them. Whatever text one places in the title tag (between the <title> and </title> portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft's Internet Explorer or OPERA.

 

The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings.

 

If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that each page of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.

 

The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page.

 

The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually, most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.

 

So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing. 

 

Dedicating first three positions for keywords in title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search engine optimization.

 

Web Hosting Companies

With thousands of web hosting companies in the market it can be difficult if not impossible to know which web site hosting companies truly provide an excellent hosting solution at an excellent price. When you have an established domain name with a good web hosting company, you can get reports on your traffic and which of your pages your customers are visiting most often, as well as many other statistics.

 

Your web host will charge you a fee for monthly service that ranges from $10 or $20 to the more expensive $50.00 per month. Plan to pay between $300 and $500 per year to your web host.

 

Always avoid free or very inexpensive web hosting services, because you may experience bouts of server downtimes and you are likely to have significant limitations in storage, number of email addresses, FTP upload etc.

 

Be sure your web host can accommodate e-commerce and storefronts, wireless capability, bogs, forums, chats, online interactive helps and anything else you want to add onto your site.

 

Estimate what your growth needs are and ensure that this web host can serve you as you grow. The last thing you want to do is change host mid way unless you absolutely have to do so.

 

Check your bandwidth capability to be sure that, if your website traffic grows rapidly, your customers will not have to wait to download or view information. Three things to look for in a web hosting company are:

 

1. Excellent Customer Support: Your hosting provider should be there for you 24/7 and give you instant access to the technicians you need to solve your problem. Ask them how long it takes for them to typically respond to your problem. A good test is to call them in the mid night to check if you get to a live, level 3 support. 

 

2. A Sound Infrastructure: Check whether they offer a multi-homed network powered by multiple bandwidth providers to ensure redundancy. Some offer a 100% guarantee on its network availability or network uptime. 

 

3. Financial Stability: If you're running very critical operations, you can't afford to be with a hosting company that may not be in business in a few months.

 

Web hosting Services and Domain Names

Choosing an appropriate domain name is very important. First and foremost, when it comes to domain names, try to stay away from the silly, stupid, ridiculous or clever. Keep your domain name simple and make it something your customers can remember if they lose the link to your business website.

 

Take note that, while your domain name on Geocities or AOL may seem like the least expensive way to go, it may also get you dropped from certain search engines. Some search engines ignore domain addresses that reside on these ‘free servers’ or on the ‘cheap’ servers.

 

Even if your site is recognized and considered by search engines, a professional domain name that uses your primary company name or associated words is likely to get more attention and be considered as a stable business by your prospective customers.

 

Purchasing domain names are not that expensive which cost about $100 and there are many companies that can register the name for you, provided it is available and has not already been used by another company.

 

Using one of your keywords in your domain name can increase your score on some search engines. For example, solderingirons.com could be more effective as Electric-soldering-irons.com, if that domain name was available.

 

You might also choose to establish more than one domain name using keywords and then link your ‘doorway’ domain sites to your primary site. But you will have to pay for each of the domain name and also the monthly hosting fees. It all depends on the type and size of your business and your competition.

 

Keep in mind that some search engines disregard ‘doorway’ sites. So put at least a page of content on the doorway site with some useful information and then link it to your primary site. But don’t design it as an empty page. The other reason being, you can have one, three, five, or even more email addresses that all contain your business name, and give your business a professional feel. When customers get emails from dominicstone@solderingirons.com they feel as if they are dealing with a stable, professional business operation.

 

No need for customers to understand how you manage all your email boxes on your domain. They just need to feel your business is dependable and reputable.

 

Website as Storefronts

A customer walks into the store, browses through products and shelves, picks up items, inspects, considers the prices, chooses a product and takes it to the cash register to pay. Now if you want to sell your products online, then your site must be enabled for e-commerce, where you must have the following features:

 

• You need to provide plenty of content and product description like sizes, dimensions, colors and comparisons with other similar products. It must allow the customer to choose a product, get a clear pricing and shipping costs on the product, complete the transaction and get an order number, and/or invoice confirmation via email. Allow your customer to choose a shipping method.

• You must tell the customer if the item is in stock or delivered against order. Ideally, you should have an email contact or live help if the customer has a question. Most importantly you must respond immediately! If you want to provide your own live chat and help desk services on your website, specialized softwares are available for purchase. 

• Be sure your customer service links are large and clearly marked, so your client does not have to dig around to find information.

• Provide an ‘about us’ section or a section about your policies. If you have privacy statements and customer satisfaction policies, your customer will feel better about shopping in your store.

• You probably want to have customer quotes and references on the storefront page, as well, to let your prospective client know that others are happy with your service.

• Provide an FAQ with information about your return-back policies, guarantees, shipping prices and insurance charges if any.

• If you are so inclined, you can offer a print catalogue if the customer prefers to order one from your storefront and shop in the privacy of their homes.

• Do not annoy your customers by presenting products that are marked ‘sold’ or pages that say ‘under construction’ or ‘coming soon’.

• Do add new content frequently, so your returning customers will not be bored by seeing the same products they saw four months ago.

• If your site has got a date tag or has current references, be careful to change these references frequently so you don’t give the perception that nobody is attending or reading your site.

 

What Is Search Engine Optimization

Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops. It basically involves fine tuning the content of your site along with the HTML and Meta tags and also involves appropriate link building process. 

 

The most popular search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves. Search engines keep their methods and ranking algorithms secret, to get credit for finding the most valuable search-results and to deter spam pages from clogging those results. A search engine may use hundreds of factors while ranking the listings where the factors themselves and the weight each carry may change continually. Algorithms can differ so widely that a webpage that ranks #1 in a particular search engine could rank #200 in another search engine. 

 

New sites need not be "submitted" to search engines to be listed. A simple link from a well-established site will get the search engines to visit the new site and begin to spider its contents. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site.

 

If you are unable to research and choose keywords and work on your own search engine ranking, you may want to hire someone to work with you on these issues.

 

Search engine marketing and promotion companies, will look at the plan for your site and make recommendations to increase your search engine ranking and website traffic. If you wish, they will also provide ongoing consultation and reporting to monitor your website and make recommendations for editing and improvements to keep your site traffic flow and your search engine ranking high. Normally your search engine optimization experts work with your web designer to build an integrated plan right away so that all aspects of design are considered at the same time.

 

How To Stay Motivated

All athletes are not made the same. And I am not just talking about their biomechanics or physiology. Now, keep in mind this is still an individual matter - you will always have your super high or super low motivation athletes on any applied team, but as a general guideline this works.

 

Motivation level then acts into how you must coach any given team or group. With lower motivation athletes, you’re becoming to need to do a little bit more ‘prodding’ to get them going and performing at the level you would like. These will generally be the kids that you need to work the hardest with, and there perhaps a certain level of hand-holding until they begin to see build up and/or change.

 

In contrast, upper-level athletes inherently understand that doing weight training, ploys and legerity drills will improve their performance. These are the athletes with whom you can take a more ‘hands-off’ access, and will answer well to fine-tuning and minor coaching job accommodations. They’ll be the best at helping you baffle a large group of athletes, and may even pick up and employ some of the coaching manoeuvres you use! Anyone who has ever had a high-motivation kid who’s also the best athlete on the team up knows what I’m talking about here.

 

Quite plainly, you can’t treat all levels of athletes the same. Ascertain their level of motivation and adapt your coaching style as necessary.

 

Isn't Life Happier Without Regretting the Past

It feels good to be bad from time to time because we liberate ourselves from limitations. Even so, later on some of us experience a little guilt feelings, but that soon passes because the fun is worth it! Declination fall into a different category. We have made a mistake or ‘We should have...’ Maybe, we said hasty words in anger or chewed over on a financial conclusion and lost. We fall into a damaging loop beating ourselves up emotionally by chew on our actions, words and silence, like in poor taste gum over and over again. This contemplation saps our vitality and impedes acting forward.

 

Since everyone feels some sort of regret when chewing over on the past, it only converts a problem if: you tend to amplify what you did or didn’t do or get hooked to feeling pitying yourself. If either of those traits applies to you, then repent is causing you to get stuck in a moment. In the circumstance of a life what is a moment?

 

Look closely at the anatomy of your heart, both hard and soft, straining and relaxing, broadcasting and releasing, foods and waste products. The heart is Chinese medicine’s metaphor for governance the self. The heart is the anatomic source of flow and the goal in life is to flow in whatever you are doing, instead of fighting the current. When you are in a state of flow, you accept what you are doing this moment. This frees your mind and your spirit from past concerns. You can experience life as it comes rather than fearing it or missing out because of past errors. This is the heart of the issue.

 

Regrets dilute your present. Learn from your battles the way a boxer or martial artist does. Battles on the outside prepare you for conflicts on the inside. There are no declination in fisticuffs, or karate, only learning how to ameliorate technique and do better. Regret is like a blind spot in your life. When you are aiming, you know there is a optic disc in your mirror, so you correct for it. Similarly, when you navigate life, regret will be ambuscading there. Take the advantageous amounts to manoeuvre around it:

 

Don’t take failure too badly. There is a danger of falling under great negativity and causation yourself a bit much worry. As a answer, you will bear on to actualize bankruptcies because they have become a part of you. When you feel pain in your body, the more you think about it, the more it hurts. Remove your focus from the pain and it hurts far lease giver not at all. Don’t linger over your faults. Pass them by like paintings in a museum that you don’t especially like. Or else concentrate on the paintings that you do like.

 

Be agreement of others and likewise yourself. Forgive readily, particularly yourself.

Let regret lead you to a more coherent thought process and more exact action. Civilise kindness toward others who triumph when you fail and toward those who drop off when you win. By being kind to others you will get accustomed to kindness. It will become a part of you and make you feel like a better person. At last, you will be kind to yourself, see your worth and not beat yourself up over a past error!

 

It is Easy to be Hardworking

Why is this so arduous, I wonder. All I have to do is assemble a few sticks of wood and blot them with white paint, but I feel like I'm making a cross for my own execution. Already I've carried out a tablet full of aims and a forest of pine lath. I want this to be aright."I'd like a white treillage," was your humble request. "Something for a background at my wedding. Sarah Parkes will cover it with ivy. It will be beautiful, Daddy, a symbol of life. "

 

I was glad you asked me to make the treillage because I wanted to have aside in the wedding. Seems like men are generally in the way at such affairs - like chess pieces standing around, waiting to be "laid. " The groom himself would never be missed if he didn't show. They would just stand a cardboard cut down in his place and no one would be the wiser.

 

Weddings are of women, by women and for women. But with this treillage, I can have a part of the action. If I can ever get it made.

 

I've made far harder things for you, like that compound cradle for your doll, and that two-story doll's house with handmade trappings. And your desk, with all the bloomers. But this trellis!

 

Kneel one the terrace I carefully weave the pine slats into a hachure, and a design slowly comes forth. As I work, I ponder the way your life has woven itself into mine, and I wonder what I will be like without Natalie around the house. Can we unweave twenty-one years of sharing? Can a father bring out his daughter without coming a little unravelled himself?

 

It's not that I do not want you to marry. I do. When your ambitions come true, so do mine. Flat is such a good choice. A gentle, handsome man, as committed to you as your parents. "Nat and Matt" sounds right, like a little poem. I can barely see to drive these tiny aces. Allergies probably. Or perhaps it's the cool April breeze that keeps fogging my eyes. Or the smart aroma of pine wood.

 

They will stand this trellis up on the arrange at church. My job is to take you by the arm and gently lead you down the aisle to the trellis. Another man will help you up the next step of life. I'll sit there stoically with your mother, watching you adopt someone new. Your sister will sing your favorite songs. Your grandfathers will perform the ceremony. And God will come down to bless the brotherhood. Your mother has it all coordinated.

 

All I have to do is finish this simple trellis.

 

When the conjoining is over, they will fold this ivy arbor and jostle it into a dark storeroom, where it will be forever forgotten. But memories of my little girl will vine themselves through the arbor of my heart for the rest of my years.

 

I stand the treillage up against the service department and slather it with bride-white paint - this fragrant veneer that addresses the old, broken tree with beauty and promise.

 

Painted, the trellis looks like two alabaster gates. Gates that lead to a future I may never see, if you move far away. Out there on the long road of daily living, who knows what will happen? There will be long days filled with sweet monotony. Bright bits of joy. And boring hours of sorrow. I wish for you the full spectrum of life.

 

I rub the cloying blusher from my fingers with a rag that wont to be your favorite T-shirt. Then I stay away to assess my work.

 

Without the ivy it appears so empty and lonely.

 

It is after all, just a simple trellis.

Contributed Article

Motivate Yourself to Accomplish Your Goals

To some people, brush their teeth in the morning is a part of life and is an all-important necessity that is done automatically, to other, brushing their teeth is a chore and the only reason it is done is to avoid the conceivable outcome of a cavity that will not be pleasant at all. In that case their motivation is the simple fact that this so-called boring chore can lead to a more unpleasant outcome if it is not done now, even so the other half doesn't see it as a chore at all and as such they do not need motivation to do it.

 

In that same good sense, many people live by the "it could be worse" philosophy and those persons tend to not need much to be actuated. When they suffer a minor or even major set back, they tend to concoct how bad it could have really gotten and choose instead to focus on what is left and try to rebuild from that. I guess you can say that they also fall into the "glass is half full" bunch. But the simple fact is that if you linger over the worse part of the trial by ordeal, you will quickly become de-motivated and depressed and will consequently prefer to abandon than start again.

 

Another great saying that orders the life of most motivated people is the one that arrogates that all things happen for a reason. While you do not have to inevitably believe that, you can opt to think that if something goes wrong, it only bechanced because it is preparing the road for something to go actually right and if it had not in fact failed, you would have come down the wrong road under the impression that it was the right one until you access that road block. Can you conceive of if that were true, you would have confident yourself that you were on the right path because it looked good from the commencement, but when you meet that roadblock without any way over or around it, you will none but two choices; stay in that one spot for the rest of time, or change of mind and go back, then start over on another road.

 

The aforesaid ways of looking at life may not seem hard-headed, but they will help you to keep your saneness and stay focused when you have a task to complete. It may be a small task that can be completed in a couple of minutes or a few hours, or it may be a task that will take you a few months or a few years. Whatsoever the task may be and even so long, the best thing that you can do for yourself is to assert a positive mental attitude and that will keep you motivated.

 

Learn from Another Persons’ Perspective

Faced up with the alternative between converting one's mind and bearing witness that there is no need to do so, nearly everyone gets engaged on the proof.’ Have you ever watched over someone put tremendous time and energy into bearing witness why they were right? I am talking of the sort of person who just cannot let it go. You or someone else differs with them about something and so the next thing you acknowledge you get a half hour bawl out on why they are right, then a follow-up phone call and many emails. That's so much energy!!!

 

And what about the energy you and your squad spend listening to all of those justifications, indication the follow-up emails and adjudicating to figure out how to work on (read this as work around) this person? You and your team might find yourselves being very deliberate not to differ with this person, at the least not while they are in the room. The next thing you know you start to beltway them or you accommodate two conversations; the one you have when they are in the room and the ‘actual’ conversation that comes about when they are not around. This too is a waste of time and energy.

 

Wouldn’t it be easier to just sit back and look at things from another persons’ perspective for a moment? Of course. The question is how do you make an environment where all of the time being correct is not always a beneficial? You start when you build your team. You make it part of team acculturation to look at problems and resolutions from at least two or three perspectives. It does not always make sense to do this. You can do it enough times for effects or solutions of a particular size or complexness that you show your team that changing positions is a good thing, which at last admits you all to choose the best solution for the situation at hand. Make it an anticipation that team members who bring a solution to the table also try and list three reasons why this situation might be difficult or three reasons why this solution might not work for everyone. In this way being right is likewise about discoursing why you might not be right.

 

The person who needs to be right all the time is probably not going to change for you or for the team. But you can apparatus an environment that is less broad of this behavior and sometimes your Mr. or Ms. Right will work inside the team culture. After all, desiring to be correct could include wanting to be correct inside the anticipations of your peer group.