Once you have mastered the basics it is time for you to use more advanced creativity tools. Two of the best tools that you can use are brainstorming and lateral thinking. Brainstorming is definitely the easier of the two, but we encourage you to explore both of these tools to really give your creativity a boost.
What is Brainstorming?
It is likely that you have heard of brainstorming before. Many creative people use brainstorming as it helps them to collate all of their ideas for solving a problem and generate new ones that are creative. The concept of brainstorming is really simple to grasp.
You can use the brainstorming technique on your own or in collaboration with others. It is a good idea to do both. What you will do is to write down every single idea that you come up with without passing any judgment on any of the ideas.
The easiest way to perform brainstorming is to use large sheets of paper. You can then capture all of the ideas that you come up with on paper. After you have finished brainstorming, you can then evaluate all of the ideas and look to group them together if this is possible.
Like you do with mind mapping, you need to start off by writing your goal or defining the problem that you want to solve in the most succinct way. Then you just let your mind run free and just write down every idea you can think of.
Brainstorming in teams has always been a good bay to generate creative ideas. It is always good for you to get the perspective of other people and listen to the ideas that they have. Nowadays, a lot of brainstorming sessions are happening through video conferencing which is fine. As long as someone is responsible for recording the ideas and displaying them it will work.
There is a load of information about brainstorming online so you have no excuse. Be sure to use this excellent technique to help you generate more creative ideas.
How about Lateral Thinking?
Lateral thinking is tougher to master than brainstorming but it can be a lot more powerful when it comes to generating great creative thoughts. With lateral thinking you will be challenging the obvious. You will look at the perception behind the current way of thinking and come up with different approaches.
We all tend to think about things based on logic or our experience. This causes us to generate automatic responses when we are thinking about a problem. Lateral thinking forces you to break these automatic responses so that you can come up with different ideas.
There are four processes with lateral thinking that you need to learn and practice. The first of these is idea generation which is designed to help you break away from traditional thinking. Process number two is called “focus” and the concept here is that you will open up your mind to various other possibilities.
The third process in lateral thinking is harvesting and you use this to evaluate all of your ideas so far. Finally, there is the “treatment” process where you look to see if any of your ideas will be a good fit for the real world.
Take the time to learn and master brainstorming and lateral thinking as these are great tools which will help you to generate a lot of creative ideas.
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